• Sale Catalogs

    by Molly Clubb | Jan 04, 2012
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  • Unique URL's with Facebook

    by Molly Clubb | Mar 30, 2011
    onghorn breeders have taken Facebook by storm and for good reason - it's an easy and effective way to market our Longhorns! Many of you may not know that you can have a unique Facebook URL that can easily be listed on any marketing materials and also help people find you on the web more easily. For example, in addition to placing the Facebook icon on your website, business cards, ads, e-blasts, etc. you can also include your "personal" link such as www.facebook.com/HiredHandSoftware
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  • When is your ranch/animal mentioned on the web?

    by Jaymie Feldmann | Mar 29, 2011
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  • How to create a Facebook Fan Page

    by Jaymie Feldmann | Feb 21, 2011
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  • Sale Season Part IV

    by Molly Clubb | Feb 16, 2011
    Once the sale is over, you should still be working to keep gears turning about your consignment and breeding program. If you are able to invest some of your profit into advertising after the sale, you should find that you continue to see a greater ROI on future quality consignments over time and that your breeding program will continue to reap the benefits. Here are some creative ways to approach post-sale advertising:
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  • Sale Season Part III

    by Molly Clubb | Feb 09, 2011
    Gearing Up For Sale Season Part III: 2nd Gear = Event Promotion
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  • Create Custom Categories

    by Jaymie Feldmann | Feb 08, 2011
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  • Sale Season Part II

    by Molly Clubb | Feb 02, 2011
    Gear Up for Sale Season Part II: Preparation & Promotion
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  • Gearing Up For Sale Season

    by Molly Clubb | Jan 26, 2011
    Just as various size gears combine to create mechanical advantages, so should your marketing efforts in relation to your sale consignments. Let’s talk about some small gears you can start turning to your advantage first.
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  • Bear’s Tip #2: Be Innovative!

    by Molly Clubb | Jan 19, 2011
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  • Price Your Animals Right!

    by Molly Clubb | Jan 12, 2011
    Bear's Tip #1: Price Your Longhorns Right on your Hired Hand Website! Bear says "Price your animals to move. You will build up a name for yourself and a loyal customer base."
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